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ExtenZe nabs Jimmy Johnson as endorser, pursuing Dick Butkus and Big Unit

DAYTONA — Ex-NFL coach Jimmy Johnson will be on hand at the Daytona 500 as honorary crew chief of the ExenZe #37 Ford. Johnson is the new spokesman for ExtenZe, a male enhancement brand. “We’re looking to get every sports personality with names that make you think of penises,” said ExtenZe co-founder Robert Winter. “Jimmy Johnson was at the top of that list.” Other athletes ExtenZe are in negotiations with are NFL hall-of-famer Dick Butkus, MLB ace Randy “Big Unit” Johnson, NASCAR champ Jimmie Johnson, and champion croquet player Penis McHardcock. Jimmy Johnson is excited about his endorsement deal, “I love my name, I love having raging hard boners and I love money,” said Johnson from Daytona beach.

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